WHY MYTRADESEARCH?

Built from experience. Shaped by frustration. Made to do things a little differently.

01

2018

WHERE IT STARTED

Working for yourself shouldn't mean spending a fortune just to be seen.

The idea for MyTradeSearch started in 2018, while working for myself and seeing first-hand how difficult — and expensive — advertising could be for a small or newly established business.

Some platforms wouldn't accept newer businesses. Others restricted who could join, charged for leads that went nowhere, limited categories or areas, or tied businesses into lengthy contracts.

There had to be a better way to get good businesses in front of people.

FOR TRADES

Getting seen shouldn't cost a fortune.

FOR CUSTOMERS

Choosing someone shouldn't mean piecing together information from ten different places.

FOR THE GOOD GUYS

Rogue traders and cowboy builders shouldn't define an industry full of decent businesses.

THE PROBLEM WASN'T JUST ADVERTISING

Finding a trade is easy.
Working out who to choose is the difficult bit.

Search online and you'll find directories, review sites, sponsored results, trade associations, social media recommendations and businesses all presenting information in different ways.

What gets checked, what doesn't, what a badge actually means and why one business appears above another isn't always obvious.

We thought customers deserved clearer information — without pretending a website could make the decision for them.

The idea became a proper project.

In 2024, MyTradeSearch was developed further as part of a university degree project.

That meant looking beyond the original idea of simply building another business directory and asking a bigger question:

How could we build something genuinely useful for customers, trades and suppliers without simply copying the directories already out there?
02

2024

THE IDEA GREW

03

2026

Time to stop talking about it and build it.

MyTradeSearch launched around a pretty simple idea: make it easier for businesses to be seen, give customers more useful information, and don't make either side jump through unnecessary hoops.

WHAT CAME OUT OF IT?

A few things we're pretty firm about.

01

OPEN TO EVERYONE

New business or established name — you're welcome here.

02

FREE MEANS FREE

A genuinely useful listing without having to pay us.

03

NO PAID LEADS

We don't sell you somebody's enquiry and hope you win the job.

04

NO COMMISSION

What you earn from a job is yours. We don't take a percentage.

05

CLEARER INFORMATION

Useful information for customers without pretending we can choose for them.

06

NO PAY-TO-PASS

Paying for a check pays for the checking process. It doesn't buy approval.

We're not trying to reinvent the trades.

WE JUST THINK THERE'S A BETTER WAY TO DO A DIRECTORY.

MyTradeSearch will keep changing as we learn what works, what doesn't and what the people using it actually want. We'll get things wrong, we'll listen, and we'll keep improving it.